The VINNO 80 is a product of a Chinese startup, VINNO Medical, that aims to compete with established brands like G.E. and Toshiba. Recognizing the importance of industrial design in creating innovation and brand personality, they sought to create a device that was modern yet reassuring, feminine yet elegant. The result is a design that surprises and impresses, blending solid volumes and organic surfaces with the cool, straight edges and cold colors required in a clinical environment.
Creating the VINNO 80 involved extensive research, brainstorming, and adherence to regulations and standards. The process also included 2D and 3D proposals, mockups, rapid prototyping, user interface design, graphic design, and advertising and communication material design. The result is a device that excels in clarity of view, a crucial factor for doctors analyzing patient conditions.
The VINNO 80 is designed to be the favorite tool for hospitals and clinics worldwide. It's easy to use, with a dedicated user interface that makes operations intuitive and quick. The industrial design and ergonomics of the machine allow for perfect adjustments to adapt to each doctor's and patient's needs. Selected materials guarantee high quality and reliability, also giving a feeling of solidity and "protection".
The project began in Wuxi, China, in September 2010 and concluded in November 2012 in Germany, at "MEDICA", the largest medical expo in Europe, where the VINNO 80 was formally launched. The design team faced many challenges during the development of the VINNO 80, including understanding the hundreds of rules and regulations related to the best ergonomics for medical devices, designing something modern and different, and selecting the best materials while keeping an eye on cost control.
The VINNO 80 was awarded Platinum in the A' Medical Devices and Medical Equipment Design Award in 2013. This prestigious award recognizes world-class, exceptional, and highly innovative designs that showcase unmatched professionalism, genius, and contribute to societal wellbeing. The VINNO 80's award-winning design is a testament to its potential to redefine the aesthetics of medical equipment and make a significant impact on the medical imaging industry.
Project Designers: Nic Butti BUTTIstile
Image Credits: Nic Butti BUTTIstile
Project Team Members: Nic Butti: CEO BUTTIstile
Peter Xi: VINNO GM
Yoyo: product designer
Panda: product designer
Mika: interaction designer
Johson: product engineering
Jasper: engineer
Winnie: engineer
and many more
Project Name: VINNO 80
Project Client: Nic Butti BUTTIstile